Sidney Raz: Building the Life Hacks Empire

Creator behind the viral "Things I Wish I Knew Before I Was In My 30s" series Sidney Raz joins Anita Sharma for an honest conversation about 18 years of grinding before "making it," building a real media company, and why he's now vlogging the most personal story of his life.

Sid opens up about posting his first YouTube video in 2007, working at React Media for five years as his "trade school," and posting on TikTok every single day for a year and a half to grow from zero followers to 90K. We discuss how corporate America taught him to be the best emailer in the creator game, why he posted a TikTok on his wedding day at 7,000 followers, and the moment he realized the "life hacks" format was his lightning in a bottle.

In a heartbreaking twist, Sid shares how losing his daughter Delfina at 26 weeks led to genetic testing that discovered the stage T1a stomach cancer that would have killed him. He talks about building 11,000 newsletter subscribers as something "nobody can take away," publishing a real book with DK, and why, after everything, he's come full circle to daily vlogging.

This episode is about persistence, pivoting, and owning your story completely.

Follow Sid: @sidneyraz

Disclaimer: I'm a lawyer, but this podcast isn't legal advice. It's for general information only. Listening doesn't make us attorney and client, so if you need legal advice, please talk to a lawyer in your area.

Credits:

Produced by: Anita Sharma & Phoebe Dunn

Creative Producer: Khairi Williams

Script Editor: Mac Montandon 

Technical Production Support Provided By: Seth Richardson

Edited by: Carmine Mattia

Social Media Strategy: Maureen Lloren Sedlak

Signed Theme Music By: Carmine Mattia